UnionWiki.org
Challanges
- The U.S. labor movement is proud of its history and strength as a top-down organization, with a clear chain of command. In fact, you can’t talk to anyone in union public affairs (the equivalent of private-sector public relations) without hearing the inevitable phrase “chain of command” in response to a question. And that’s the problem for the union, when it comes to new media and bottom-up messaging: How can it join the communications revolution when it can’t organizationally grasp the democratization of media with blogs, online video and podcasting? (and wikis) - (reference)