SocialCustomer.com -Blog by a computer programmer and the co-founder of Cerado
Title
The Social Customer Manifesto
Description
Being one of the original members of the board of directors for RosettaNet, the premier standards body for process integration across the electronics industry
We work with companies to help them to understand what their customers are thinking (by doing crazy things like going out and having conversations with those customers). We also help our clients understand what their competitors are doing, so they can thwart them at every turn. Most of our customers turn to us for services such as Win/Loss Analysis and Competitive Intelligence*.
I've spent the last six or so years working with organizations to help them better connect with their customers at a real, non-synthetic level. Hence the interests in things like blogs, wikis, and social networks.
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