Domain Resolution
Your website resolves to the following IP addresses:
Title
The title of a web page appears in search results as the link to that page.
Purpose
The title of a web page appears as a clickable link in search results and bookmarks. A descriptive, compelling home page title with relevant keywords can increase the number of people visiting the site.
Search Engines
Search engines view the text of the title tag as a strong indication of what the page is about. Accurate keywords in the title tag can help the page rank better in search results.
Length
A title tag should have fewer than 70 characters, including spaces. Major search engines won't display more than that.
Content
The title tag of your home page (and any other page on your site) should not contain the site’s domain name or URL. These will appear near the title in search results, so use your 70 characters to tell people what the page is about. The title tag should not contain any HTML, because it will be displayed incorrectly or not at all.
Your web page's title is:
Heart Keepsakes – Your OWN FLOWERS added to Personalized handcrafted Keepsakes
Good This web page has a title tag.
Warning Best practices say your title should be 70 characters or less in length.
Meta Description
Search engines often use the meta description of a web page to describe it in search results.
Purpose
The meta description tells searchers what a web page is about. It is often displayed below the title in search results, and helps people decide if they want to visit that website.
Length
Search engines will read 200 to 250 characters, but usually display only 150, including spaces. The first 150 characters of the meta description should contain the most important keywords for that web page. Using fewer than 50 characters could mean you’re not saying enough about the page.
Content
The meta description should be engaging, and should include keywords that accurately reflect what visitors will find on the web page. The keywords should be the same ones that a site's potential customers are using to search. Include a site’s location if it is important.
Your web page's meta description is:
YOUR Own Flowers, Ribbon, Cloth, etc, Crafted into Forever Keepsakes. Retaining original color and aroma. 100% customer satisfaction guarantee. Turn around time 6 weeks. Crafting Memory Keepsakes since 1982.
Good This web page has a meta description.
Warning Best practices say your meta description should be between 150 and 160 characters in length. Yours is 371.
Headings
Headings, such as H1, H2, H3, etc, are important sentences or phrases on a web page that quickly and clearly tells people and search engines what they can expect to find there.
Just one H1
In most cases, a web page should have just one H1 heading. Using multiple H1 headings is okay if that is a logical way to organize the page, but they should be used sparingly. That’s because search engines can view multiple H1 headings as an attempt to signal that all the content on a page is equally important, a tactic that’s seen as an attempt to game the search engine algorithms.
Purpose
Search engines look for an H1 heading to determine what a page is about. Human visitors do, too.
Content and placement
The H1 heading appears on the web page itself, unlike the page title, which people will see mostly in search results.
The H1 tag (which contains the H1 heading) is usually listed first among the other heading tags for a page. None of the major search engines, however, will penalize a site for listing H2 through H6 tags ahead of the H1 tag.
The H1 heading for a page should be different from its title. Each can target different important keywords for better SEO.
Problem This web page has no H1 heading tag. You should have one.
HEARTKEEPSAKES.COM in search results
You can see below how Google and most other search engines will display this site's home page in search results. The title is used as the link to the page, and the meta description usually appears below the title.
Heart Keepsakes – Your OWN FLOWERS added to Personalized...
heartkeepsakes.com/
