MacphersonCrafts.com video resources and tips on arts and crafts
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MacPherson Art&Craft Supplies, Tole Painting, Specialty Crafts and More
Description
In 1972, my parents, Joan & Dick MacPherson, expanded their retail variety business in St. Marys, Ontario by stocking art & craft supplies. Soon afterward a separate store was established for the crafts supplies, hereafter known as MacPherson Arts & Crafts, which grew to over 8,000 square feet of retail space. For several years MacPherson Arts & Crafts was the largest craft supplies retail business in Canada. I worked in the store in the early years for seven years. To it's credit MacPherson Arts & Crafts has weathered the onslaught of big box stores opening across Canada, the introduction of GST and various downturns in the economy in the past 27 years.
In 1989, I was re-hired as the marketing manager. I developed the mail order business and the art & craft classes as adjuncts to the main business. Since that time a mailing list in excess of 20,000 customers from every part of Canada has been developed and maintained. Meanwhile my husband, Brad Neufeld, worked as the business manager, taking care of importing & exporting, payroll and related duties for six years.
After six years in this position we left and were instrumental in the start up of a regional country newspaper with a circulation of 25,000 farms in Southwestern Ontario.
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