BookOnDemand.cn

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CREATE YOUR BOOK ON DEMAND ! Be your Own Publisher!

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Print on demand or publish on demand (POD) is a printing technology in which a copy is not created until after an order is received.
Using traditional printing technology, such as linocut, Gutenberg letter press or offset printing, it is quite complicated,
if not impossible in economic and practical terms, to print a single unit of something.
This is why Print on Demand developed only after digital printing was invented.

Print on Demand is also a trademark of Cygnus Business Media and a business model.
This is why POD is often associated with self-publishing and vanity presses.

Many traditional small presses have replaced their traditional printing equipment with POD equipment or contract their printing out to POD service providers, and many university presses and other academic publishers use POD services to maintain a large backlist.
Even midsized presses may use POD in special circumstances, such as reprinting older titles that had been out of print or doing test marketing.

Print on demand with digital technology is used as a way of printing items for a fixed cost per copy, irrespective of the size of the order. While the unit price of each physical copy printed is higher than with offset printing, when setup costs are taken into account digital print on demand provides lower per unit costs for very small print runs than offset printing methods.

While the unit cost of a book or print produced using POD is usually higher than one produced as part of a longer print run, POD does bring some key business benefits: 1) large inventories of a book or print do not need to be kept in stock,
2) the technical set-up is usually quicker and less expensive than for offset printing and
3) there is little or no waste from unsold products. These advantages reduce the risks associated with publishing books and prints and can lead to increased choice for consumers. However, the reduced risks for the publisher can also mean that quality control is less rigorous than usual.

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