Belnk.com
Title
BehaviorLink
Description
is a behaviorally targeted advertising network from Claria Corporation, a leader in online behavioral marketing. The company's clients have included more than 1000 Advertisers, including clients in the verticals of Travel, Financial Services, Retail, Entertainment, Personal, CPG, and Telecommunications who utilize Claria's services to deliver advertisements targeted to individual consumer interests. Claria provides marketing research and business insights through its Feedback Research division, delivering in-depth analytics of consumer Web usage patterns across the Internet.
BehaviorLink allows Publishers to incorporate behavioral targeting into their inventory. Working with Publishers, BehaviorLink can deliver Advertisers' messages only to those consumers whose online behavior has indicated an interest in their product or service. With tens of millions of consumers and Web-wide commercial visibility, BehaviorLink can deliver relevant, targeted messages with the precision that no other 3rd party ad network can.
Recent studies have shown that consumers are more receptive to relevant advertising. The "2004 Survey on Internet Ads" from the Ponemon Institute revealed that 66 percent of those surveyed would find relevant ads less annoying, and that 52 percent would be more likely to respond to a relevant banner ad. BehaviorLink allows Advertisers to deliver targeted, relevant messages that consumers have stated they prefer.
Languages
English
Address
- 555 Broadway St
- Redwood City CA 94063 US
Contact
- The Claria Corporation, The Claria Corporation The Claria Corporation
-
- +1 650 980 1500
Additional Information
Related Domains
External Links
- Alexa: Belnk.com
