Azorus.com provides customer relations management solutions for colleges
Relationship Management for Higher Education
There is a "digital divide" between students in high school and institutions of higher learning. Today's students are sophisticated Internet users and have had access to the web throughout all of their high school years. Their expectations of university and college web sites are high. Similarily, if you are recruiting for your graduate programs or continuing education department, the expectations of these students are exactly the same. Each of these "customer groups" demand relevant information in an instant. Simply stated, we exist to bridge this divide between students and our higher education clients.
How do we do it? By always focusing on the student first. We provide your institution the ability to easily help prospective students by making their experience on your website personal, informative and interactive. This is what your students want. Your site becomes a portal for prospective students where they get the information they want. You get the data you need to stay relevant. We also help you to use email in ways you likely have never even thought of. We automate communications and help you to focus your efforts on those students who are responding to your well thought out messages.
The days of blanketing a market with direct mail are over. The web is it. And your website better be able to respond to these demanding web savvy students because to them, if they can't get what they want from you, they will move on and get it somewhere else.
AZORUS. Relationship Management for higher education.
Student Web Portals
The Azorus Software Solution treats your web-savvy prospects the way they are used to being treated - as an instant gratification demographic. Our solution is designed to meet all requests made via personal portal pages instantly (i.e. verification email, request information, update user profiles, etc...).
Your prospects can access the information they want quickly and easily by signing up for their portals, thereby creating their own personalized access to your website. They can update their user profiles at any time, so they can further customize their portals as their interests change. What is more, your prospects can check the status of their online applications, register for events, or RSVP for other activities going on at your school.
Email Communications and Event Management
Push targeted communications and event information to prospective students through Email, Prospective Student Web Portals, or both.
As your prospects provide their information for our database, you can use that information to send your prospects relevant and targeted emails based on the information they have provided.
Build, view, and evaluate your email campaigns progress and marketing effectiveness in "real time" (emails opened, forward, links clicked etc.).
Data Harvesting Tools
Azorus understands student behavior on the web. With this insight we have created alternative means to the typical Request for Information(RFI) for you to engage with students. Connect using our Rapid Registration, Fastlane, and The Recruiters Field Tool.
On-line Applications/Forms Management
Create application, registration, or survey forms using our forms creation utility.
- All form fields are easily customized to your institutions needs.
- Collection of student data is secured using email verification and the latest SSL standards.
- Examples of online forms:
- request for information forms(RIF)
- online applications
- event registration forms
- student or staff surveys
- Key fields are pre-populated to ensure data integrity
