TheLongTail.com
Title
The Long Tail
Description
I argue in the original piece that successful aggregators have to have both hits *and* niches. But for aggregators of user-created content, like photos or blogs, community may be more important.
Filters are people or software that help you find what you want in the long tail, driving demand from hits to niches. They come in many different varieties, many of which I describe in this post.
Most of the Long Tail aggregators, such as Netflix, Amazon and iTunes, completely dominate their categories. They are, in a sense, hits. But the Long Tail is about the shift from hits to niches--doesn't that apply to aggregators, too? If so, what might a niche aggregator be?
Languages
English
Contact
- 1165 Miller Ave
-
- Berkeley CA
- United States 94708
-
Additional Information
Related Domains
External Links
- Alexa: TheLongTail.com
