DeclareYourself.com national nonpartisan, nonprofit campaign
Title
Declare Yourself
Description
Declare Yourself is a national nonpartisan, nonprofit campaign initiated in 2004 to energize and empower a new movement of young voters to participate in the 2004 presidential election. From January through Election Day 2004, over one million young and first-time voters registered to vote through events at Declare Yourself's spoken word and music tour of college campuses; an unprecedented nationwide voter education initiative for high school seniors; a comprehensive voter registration and election information Web site; an extensive online awareness campaign; a massive voter registration drive; a televised "get out the vote" concert; and public service announcements. Unique alliances with technology and media partners, educators, voting organizations, the entertainment, music and fashion industries, and the corporate community contributed to the success of DY's first election campaign.
Declare Yourself will continue into the 2006 midterm elections with voter registration materials and an email campaign targeted at first-time voters.
This nonprofit campaign was the culmination of a three-year project, the Declaration of Independence Road Trip, a 50-city cross-country tour of the Declaration of Independence and a multimedia exhibit on the contemporary relevance of our nation's birth certificate. Founded by TV producer and philanthropist Norman Lear, the DOI Road Trip and Declare Yourself are made possible by The Home Depot, Presenting Sponsor; the United States Postal Service, Official Carrier; and AXA Financial, Inc., Proud Sponsor.
Contact
- Declaration of Independence Inc
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- Beverly Hills CA
- United States 90210
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- 310-385-4111
