BlogInitiative.com

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Blog Initiative

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Initiative creates Bloginitiative and kicks off with the 2006 FIFA World Cup
Initiative has created a blog baptized, Blog.initiative, to tie in with its ViewerTrack™ global TV viewership survey for the 2006 FIFA World Cup tournament. The site goes ‘live’ on June 1st, with predictions for the biggest-ever TV audiences the 2006 event is tipped to attract, news and expert opinions about the value of the sporting event of the year for advertisers, marketers and viewers the world over.
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